Search Results
Showing 10 out of 32 results

Impact
Great Gets Greater: Have a Sip of Great Taste Whites Latest Variants
Complementing the well-loved original, Great Taste developed two new flavors
April 03, 2019

Impact
Bean There, Done That: The Continuing Evolution of URCs Pioneering Coffee Brands
Over the years, Blend 45 and Great Taste have helped shape the Filipinos growing love for coffee.
January 02, 2019

Impact
URC Enters the Meal Preparation Market with New Breading Mix
Made with real vegetables, VegiGood! delights with its taste and irresistible crunch
July 18, 2024

People & Culture
URCs Global Innovations: Making Today Better than Yesterday
Meet the R&D team whose mission is to delight everyone with good food choices
April 22, 2021

Impact
Survey Says: URC Products Among Most Chosen Brands in the Philippines
Several of URC's well-loved brands feature in Kantar Group's Brand Footprint 2022 rankings
January 04, 2023

John L. Gokongwei, Jr.
PBA Honors Pioneering Team Owner John Gokongwei, Jr. With a Moment of Silence
John Gokongwei, Jr. helped pioneer the concept of a pro team as a strategic marketing tool
November 14, 2019

Impact
URC Brands Remain Favorites Among Filipino Households in Kantars Top Rankings
JG Summits FMCG company continues to deliver beloved brands that resonate with Filipino consumers
November 12, 2024

People
Mian Datu-David: Leading Marketing Excellence at URC
As chief custodian of URCs brands, Mians goal is to make them bigger & stronger
September 02, 2020

Impact
URC Expands E-Commerce Presence with Strong Performance on TikTok Shop
The food and beverage manufacturing giant embraces new digital trends to widen its reach
February 04, 2025

Insights
URC President and CEO Irwin Lee Reflects on His First Year on the Job
"I think it's just been a very exhilarating and a very exciting ride," says the consumer goods industry veteran.
June 07, 2019